Messe Frankfurt to Launch Recycling Show in Mexico

HIL ANDERSON, SENIOR EDITOR
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Mexico City, Mexico – Messe Frankfurt announced the launch of a new trade show in Mexico next year that will showcase recycling and waste-management technologies.

Waste & Recycling Expo Mexico will launch March 10-12 at the CEIC World Trade Center in Mexico City and will be the only such event catering to the growing Mexican recycling industry.

“The event will focus on new trends and technology in waste and recycling and will attract serious buyers from private industry as well as Federal, provincial and municipal governments,” said David Audrain, president of Messe Frankfurt North America.

The German organizing company says there is good reason to be bullish about recycling in Mexico. The country has a growing population and has only recently introduced aggressive policies on recycling and hazardous waste control. The company said the recycling business in Mexico has been estimated at $932 million this year and is expected to grow 5% in 2010.

Around 150 exhibitors and 3,000 attendees are expected for the inaugural Waste & Recycling Expo Mexico.

Audrain said the show would be modeled after Messe Frankfurt’s Canadian Waste & Recycling Expo and would draw on many of the same international exhibiting companies.

The event will be the second show organized by Messe Frankfurt in Mexico. The automotive trade show PAACE Automechanika Mexico will be held July 15-17, 2009 in Mexico City.

Reach David Audrain at (770) 984-8016 or david.audrain@usa.messefrankfurt.com