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Money 20/20 Acquired by i2i Events Group Planned

Hil Anderson
, Senior Editor
October 28, 2014
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London, UK – Britain’s i2i Events Group has acquired Money 20/20, a fledgling financial services conference and exhibition held in Las Vegas in November.

Terms of the deal were not announced. Money 20/20 will continue to operate under the leadership of its founders, Anil Aggarwal and Jonathan Weiner.

Money 20/20 was launched three years ago and anticipated 7,000 attendees plus more than 400 sponsors and exhibitors at its November 2-5 run at the Aria Resort & Casino in Las Vegas. Exhibits will span 36,196 net square feet.

The immediate plan is to expand the Money 20/20 brand overseas with a European conference launching in Spring 2016. “This is an important strategic move for our company,” said Mark Shashoua, CEO of i2i Events Group. “It strengthens our international position and increases our opportunities for geo-cloning. It also gives us entry into a high-growth sector that compliments other i2i events, including World Retail Congress.”

Money 20/20 serves the payments and financial services sector with a focus on mobile technology, data and marketing services.

The i2i portfolio gives the London-based company a presence in 26 nations. Along with its World Retail Congress series, i2i organizes events in sectors including environmental, healthcare and manufacturing. Among its shows is CWIEME Chicago, which covers the electrical manufacturing, coil and wiring industry.

Kathleen Thomas of Berkery Noyes represented Money20/20 in the transaction.

Reach Mark Shashoua at +44 (0) 203 033 2000 or mark.shashoua@i2ieventsgroup.com

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