This Just In
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  • Shomex Productions will partner in the Unmukt Festival, which will target the senior citizen market in India and launch in December.
  • Lance Fensterman has been promoted to President of Global ReedPOP, the pop culture division of Reed Exhibitions.
  • The Las Vegas City Council votes April 4 on a proposal to build a new $76 million 350,000-sf downtown exhibition center.
  • Hilton will cut commissions to housing firms and other agencies that book room blocks at its U.S. and Canadian hotels from 10% to 7% in Oct.
  • The Reno-Sparks Convention & Visitors Authority announced a 4-year deal for SMG to operate four major Reno-Sparks venues.
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  • Freeman is launching cloud-based digital floorplan management system BlueprintTM in the U.S. to make real-time booking data available.
  • A new CEIR report provides benchmarks for all phases of a marketing campaign and details characteristics for success in growing attendance.
  • Mad Event Management is launching UAS/Drones for Disaster Response April 19-20 in Miami. First responders are the target audience.

Attendance Bounces Back in January

Trade Show Executive
,
February 24, 2010
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Oceanside, CA – Trade shows held in January showed signs of good growth in attendance but lagged in net square feet and exhibitor counts, according to the Trade Show Executive Dashboard of Monthly Trade Show Metrics,which will bereleased online on March 1. Based on the 18 major shows held in January and surveyed by TSE, attendance grew 4.2% to a total of 571,236 participants. However, the benchmark for exhibit space slid (14.9)% to 6,738,625 nsf and exhibitors fell (5.3)% to 17,609. Much of the attendance growth was driven by the high performance of four shows, all of which grew more than 10%. “The events in TSE’s January Dashboard include a heavy dose of shows in the consumer goods sector, and buyers are clearly optimistic about future retail sales,” said Darlene Gudea, president of Trade Show Executive Media Group. “At the same time, there are continuing questions about whether attendance growth is sustainable. Joblessness is still a major obstacle to a full recovery in both the economy and exposition industry,” she said. [The full Dashboard analysis and listings are in the PDF above]

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